Authentic Branding Tips Brand yourself through your 24/7 presence. This is truly defined in your alone time with God and defined in your character, your dress, your method of communication, your personal hygiene, and how you make others feel before and after your presence. Brand yourself through your relationships. Know your customer’s background and interests and how they align with your brand. Your customers are partners in your business. Once the relationship is established, it is your goal to make them a customer for life, through their referrals and loyalty. Brand yourself through strong communication. It is important to read your customer and possible customers in less than a second.
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