A meta description is an HTML tag used to express to searchers the content of any of your Martial Arts School website pages. This description will show up under the title and URL of your page as it appears in search engine results. To optimize this for Google, your meta description should be kept somewhere between 140-160 characters. Here’s an example for martialartsworldnews.com: “The #1 business resource for the martial arts industry includes news, feature stories, and columns for martial arts professionals.” Why are Meta Descriptions Important? Since meta descriptions appear with your title and URL on the results pages, they can help or hurt your results’ click, meaning more
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