When someone calls your school asking about martial arts training, he is already half the way along the path to enrollment. Obviously, he has an interest in what you have to offer, but can you turn the prospect into a student? The way in which information calls are handled is a major factor in the school’s enrollment numbers. Your school can dramatically increase your enrollments from information calls by using the three p’s of telephone skills. Preparation The motto of the Boy Scouts which is “Be Prepared”, has to be the first principle that any martial arts school applies with regard to answering the telephone. This preparation begins with having
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