Warren Buffett says “Price is what you pay, Value is what you get”. Price is never a concern until the value is understood. Add value and the price will be insignificant. Add value by making sure everything was done correctly for them during the enrollment process. (that’s another article) Schedule their free birthday party at the front desk, before you begin the intro tour. Review the citizenship form and ask what specific improvement they need to accomplish in order to earn their white belt next class. Add value by scheduling their first 5 classes when you enroll them. Give them an index size card with the first 5 classes laid
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