The Elements of a Business Plan

Lee Peele column
Whether you’re creating a general plan for your entire school, or a smaller plan for a specific project you’d like to operate at your school, a business plan will help you take action the right way. Here are the basic elements of a business plan that will get you started: Executive summary: Have you ever been asked, “So, what do you do?” and struggled for a brief answer that truly explains what running a martial arts school is all about? An executive summary is a brief description (no more than one page) that summarizes your entire business plan. It’s intended to be a nontechnical summary of your business. Think of

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