5: Now that I own the place…I’ll teach the stuff that I enjoy. Whoops — another reality check. The person who writes the checks is ultimately in charge. Wait: That’s not you. The customer writes the check. Do what you enjoy and risk not finding anyone who wants to write the check. Ultimately, you must figure out what your market wants and give it to them. If you don’t, someone else will. You just love the newest hard-core martial arts trend? Great — train to your heart’s content on your own time, but be really careful not to skip giving your customers what they want. 6: I’m my own boss.
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