Use Summer Camp to Promote After School

Mike Bugg column
For most of the year, we’re always discussing ways to promote for summer camp. Now that summer camp is up and running, why not use it to promote after school? I’m sure that’s common sense and probably already in your plans, but how are you executing it? Are you openly discussing it and asking students during the day? Do you plan on using promotional tools? Do you have an after school brochure? Do you mention it to any potential parent and student that comes your way, whether at an exhibition, demo, promotion, belt testing, etc.? Sometimes we only get what we ask for, and when it comes to martial arts

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