In an age where attention is currency, video is still the king of content—especially for martial arts school owners looking to dominate their local market, boost enrollments, and build a brand that parents trust and kids admire. Sure, marketing trends come and go. TikTok surges, Instagram updates its algorithm, Facebook changes its ad manager again. But one thing remains constant: video consistently outperforms every other content format when it comes to engagement, reach, and conversion. If you’re a martial arts school owner looking to grow, ignoring video isn’t just a missed opportunity—it’s a competitive disadvantage. 1. Video Builds Trust Faster Than Any Other Medium Parents don’t enroll their kids into
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