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Optimizing Advertising Strategies: Google Vs. Facebook and Instagram

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Let’s discuss the differences between Facebook, Instagram, and Google advertisements. Each platform targets different audiences. With Facebook and Instagram ads you can pinpoint a market based on user demographics through the platforms’ marketing tools. An example might be to send your promotions to parents with children between the ages of four and seventeen with a certain income range and location. In this case, not all of these individuals may currently be interested in martial arts training, but some of them could potentially be your target audience. On the other hand, Google search advertisements allow you to target people with similar interests, like parents with young children or individuals interested in

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Mr. Sean Lee
Mr. Sean Lee
is the Director of Sales and Marketing for hundreds of martial arts schools, who specializes in online and social media marketing using his extensive professional experience in sport and martial arts marketing, contract negotiation, and investment.

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