Facebook Messenger Now Allows Ads
As we reported last month, Facebook announced an overhaul of their Messenger service: Part of that overhaul includes allowing users to create Messenger ads, which…
Video Ads are Taking Over Facebook
Amid Facebook’s roll out of new advertising features, they revealed that they’ll be putting more emphasis on video content. This is probably because by 2021,…
Gain the Secret to Skyrocket Your Enrollment
The best place for you to find students to join your school is in school . . . academic schools, that is. Academic schools are…
The X-Factor
I’ve been pondering…. What’s the X-Factor that makes some school owners wildly successful and others failures? It’s a difficult question. For some of the answer…
3 Steps to Modernize Your Business
A modern martial arts school needs three things to be successful: Exceptional Curriculum, Exceptional Leadership, and an Exceptional Business System. First, an exceptional curriculum is…
Google Ads Now Promoting Local Campaigns
Google knows that diligent consumers do some research first before committing to, say, a certain martial arts school. With Google’s new local campaigns, school owners…
The Martial Arts History Museum Celebrates its 20th Year
This year marks the 20th anniversary of the Martial Arts History Museum, the first and purportedly only one of its kind in the world. Michael…
The Difference Between Culture and Principle
Unfortunately many people have a misconception of the difference between culture and principle, which causes pain in their lives and prevents them from achieving true…
